I'm writing lots of free content for my website, but still nobody comes. What can I d

[bholus10]

Having launched more than 100 specialist content websites for clients over the last six months, I often get asked this question. My answer is always twofold.

Over the long term, which I suggest is 12 to 24 months, good-quality, highly focused and regularly updated content websites will triumph.

Google and the search engines are getting far better at separating the wheat from the chaff. They are 100% focused on finding the best content for each particular search request.

Once the search engines have visited your site and made an initial positive assessment, they will keep coming back and re-indexing your content. The more content you publish, the more frequently they will return.

The more they like what they see, the higher they will rank you on the search results pages. The higher up the results list you appear, the more people will see your links and click on them.

Hopefully, some of these visitors like what they read so much that they link to it from their websites or blogs.

These inbound links from other sites are seen as positive endorsements of your content by the search engines, which respond by improving your site's position on the search results pages.

And so the virtuous circle goes on and the traffic to your website increases.

The moral of this story is: keep publishing great content and don't give up just because you don't see instant results.

But this all takes time.

What can you do if you want to increase the number of visitors coming to your website?

There is a lot you can do. In fact, if you undertook all the activities that could build traffic, you would have no time to create content.

So where should you focus your early marketing efforts to get the greatest long-term benefits?


The answer is to build your presence, reputation and authority with your target audience so that you have a firm foundation of loyal and supportive readers who will help spread the word about you and your site.

To achieve this goal in the shortest possible time, you should focus on the handful of people in your market who can make a big difference. They will be characterized in the following ways:

1. They have a relevant audience of their own, probably via their own website or blog.

2. They have a good reputation for being authorities in your sector.

3. They are interested in what you write about.

4. They have shown they are happy to provide links from their site to other websites.

These are the people you need to engage with, so they will talk about you and what you have to say. If you are mentioned in articles written by perceived experts, you become endorsed as an expert yourself. This will bring targeted and relevant traffic to your website and will start building a loyal audience.

So how do you work with these very busy people who are continually being pestered for endorsements?



Here are some good ideas:

Similar Threads:

• Writing Website Content That Gets Results
• Steps for Writing Web Content for SEO
• 11 Content Ideas to Put on Your Website
• Writing For Conversions - Testing New Content
• Simple Program for Reading Writing Content From File

[bholus10]

5. Encourage Community on Your Website , once you have engaged with all the key influencers in your sector, your ultimate goal is for them to start visiting your website regularly to see what you are writing about.

When they visit, you ideally want them to leave comments or participate in your forum. For this to happen, you need to have created a community where you are visible and active.

Summary

Engaging with and being recognized by the key online movers and shakers in your niche is one of the fastest ways to build a core audience and credibility. Do everything you can to help these people become successful, and you will reap the rewards. Remember, to have friends you've got to be a friend!