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WhatsApp Rolls Out In-App Shopping With India’s JioMart


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Old 08-31-2022, 06:54 AM
Arinjennet Arinjennet is offline
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Smile WhatsApp Rolls Out In-App Shopping With India’s JioMart

CEO of Meta Mark Zuckerberg has long wished for a full-fledged shopping experience within WhatsApp. In 2014, the social media behemoth paid $22 billion to acquire WhatsApp, yet the service still only accounts for a small portion of Meta's overall revenue. If you are using the gbwhatsapp apk then it will not show you the products because it is only the update of original whatsapp.

In addition to selling click-to-message advertising, which show up in users' Facebook or Instagram feeds and take them directly into a private chat with a business when clicked, the app now charges some businesses to message customers. Across all of Meta's apps, those advertisements already generate billions of dollars annually.

The online grocery initiative from Indian billionaire Mukesh Ambani, JioMart, is in a battle for market share with Amazon.com Inc. and Flipkart, which is owned by Walmart Inc. A collaboration with WhatsApp might just give it the boost it needs.

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