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10 Top society trends


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Old 12-26-2009, 09:18 AM
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Default 10 Top society trends


1. RISE OF THE PUPPIES 1988

What's an ideal puppy marriage? Marrying the video and asking for the
bride in dowry.

An ideal puppy evening? One spent between guzzles of scotch and Ghulam Ali.

So said India Today when it wrote about PUPPIES, a new social class of prosperous urban Punjabi who is young. It also coined a new term for what they eventually become, WOOPIES, well-off older Punjabis.

2. HEELS ON WHEELS 1989
While it needs a well-heeled woman to be four-wheeled, India Today said in 1989 that the two-wheeler had become the middle-class woman's key to all the opportunities that mobility brings her.


3. THE KITTEN BRIGADE 1990
The kitty party has now become a perfumed arena of one-upmanship, said



India Today in 1990. Whose husband travels more?
Who has more tutors for her children?
It also noted, with prescience, that the sisterhood is becoming aninformal trade fair.


4. THE NEW SNOBS 1993
They are the Khubsoorat Log, said India Today, who exchange notes on Davos, fitness, the right diaper gyms for their kids, fetishes, holidays in unpronounceable places in Peru and always sport a cause and air an opinion.


5. NERVOUSLY RETURNING INDIANS 1996
No longer do NRIs have to sweat it out in the Foreigners' Registration Office as visas are readily issued, said India Today. Yet they found it a bit of a Wild East with complaints about Indian standard time, cars and cows.


6. THE UGLY INDIAN 1998
After 51 years of freedom, India Today said We, the people, aren't a pretty sight .
The cover of a cop taking a bribe led to this perfect name, inspired by the 1958 novel The Ugly American.


7. THE LUCKIES 2001
Wealthy, glib, global, well-groomed and spoilt for choice.
India Today noted in 2001 that the opening up of India had created its most happening generation Labelled,Urban, Chilled, Kicked-with-life Indians, in short Lucki.


8. THE GREAT INDIAN WEDDING 2001
India Today noted that weddings had spawned a Rs 5,000-crore industry.
No expense was to be spared for Daddy's Little Princess and Little Prince.


9. THE NEW WORLD OF GUPPIES 2003
The birth of Gurgaon's upwardly mobile urban professionals,perfect examples of what it called cowdung capitalism where the buffalo and Benz share road space,was noted by India Today.


10. THE SNORT SET 2006
The Rahul Mahajan drug bust led to another expose on the rampant drug abuse among young urbanites by India Today after 1999.

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